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Post by gymrat67 on Nov 21, 2020 21:00:02 GMT -5
Universities throughout the country have quietly partnered with " NIL " ( name, image and likeness ) digital marketing consulting firms like INFLCR, Anomaly Sports Group, Opendorse and Voltage Management that aim to prepare schools for a future when athletes are able to cash in on their NIL rights -- and coaches will use them to seek an advantage in recruiting. " This is the recruiting battle of the next decade. How can [schools] differentiate their name, image and likeness brand - building programs from the competition ? If you don't have an NIL solution, it's like failing to show your stadium on a recruiting tour ".How some college basketball programs are meeting future of player rights head - on
www.espn.com/mens-college-basketball/story/_/id/30290554 |
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Post by gymrat67 on Dec 18, 2020 20:23:54 GMT -5
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Post by gymrat67 on Apr 28, 2021 18:58:46 GMT -5
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Post by weston2 on Apr 28, 2021 23:23:59 GMT -5
I'll be surprised if they'll actually have time to play basketball, too busy monetizing. Sounds like they'll make great teammates.
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Post by coqui900 on Apr 29, 2021 6:07:35 GMT -5
I actually think is a really great idea. Whether you like it or not, kids are going to get paid for their likenesses. “Personal branding” is a phrase that grosses me out (and I work in PR/marketing), but I would rather kids learn about how a dumb social media post can hurt them in the future and the like. And there is also a lesson in this in business and marketing and financial management — teaching something personal (“Here’s how to develop an audience on social media”) into a long-term lesson for adulthood and a professional career. |
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Post by weston2 on Apr 29, 2021 7:56:18 GMT -5
I actually think is a really great idea. Whether you like it or not, kids are going to get paid for their likenesses. “Personal branding” is a phrase that grosses me out (and I work in PR/marketing), but I would rather kids learn about how a dumb social media post can hurt them in the future and the like. And there is also a lesson in this in business and marketing and financial management — teaching something personal (“Here’s how to develop an audience on social media”) into a long-term lesson for adulthood and a professional career. So let me get this straight, monetizing / branding is only for their elite basketball players? OK. The dumbing down in this country is scary if we think any 18-19-20 yr old is worth "following" or getting his endorsement. They're basketball players, period. Haven't probably "worked" a day in their life. Ironically on that NG article the picture is of Hall, who will now be attending his 5th school in 6 years. Guess this will be his version of monetizing. I don't hold out much hope for college basketball moving forward, it may not be recognizable in another 10 years. |
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Post by neverlost91 on Apr 29, 2021 9:27:15 GMT -5
I actually think is a really great idea. Whether you like it or not, kids are going to get paid for their likenesses. “Personal branding” is a phrase that grosses me out (and I work in PR/marketing), but I would rather kids learn about how a dumb social media post can hurt them in the future and the like. And there is also a lesson in this in business and marketing and financial management — teaching something personal (“Here’s how to develop an audience on social media”) into a long-term lesson for adulthood and a professional career. So let me get this straight, monetizing / branding is only for their elite basketball players? OK. The dumbing down in this country is scary if we think any 18-19-20 yr old is worth "following" or getting his endorsement. They're basketball players, period. Haven't probably "worked" a day in their life. Ironically on that NG article the picture is of Hall, who will now be attending his 5th school in 6 years. Guess this will be his version of monetizing. I don't hold out much hope for college basketball moving forward, it may not be recognizable in another 10 years. I think that trying to define "working" in the traditional sense of the word cannot be applied here. These kids may not wake up and clock into a formal job every single day but being a top athlete requires work ethic. While I agree it may not make sense to have high school kids paid for their likenesses I think the time where the top college athletes are not getting paid is over. It will not destroy the landscape of college basketball as kids are now making money that they help to bring in. |
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Post by gymrat67 on Apr 29, 2021 12:38:02 GMT -5
Current ' NIL ' agents / consultants feeding frenzy :  |
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Post by gymrat67 on May 28, 2021 12:37:49 GMT -5
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Post by gymrat67 on Jul 1, 2021 9:42:06 GMT -5
( click on image to enlarge )  |
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Post by weston2 on Jul 1, 2021 19:45:06 GMT -5
Just spitballin' here. Will there be full disclosure on this branding/ likeness business? Just curious to know or will they have the cover of "student" privacy.
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Post by belfieldhappyhour on Jul 1, 2021 21:53:10 GMT -5
Not sure if this answers your question, but see these two tweets from Rovell
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Post by weston2 on Jul 1, 2021 22:53:05 GMT -5
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Post by JoeFedorowicz on Jul 2, 2021 4:42:44 GMT -5
I think what you’ll see happen is players start to get in trouble with taxes and companies start to get in trouble when it turns out they’re utilizing these endorsements as a write off. Giving money to your alma mater’s quarterback or point guard and then writing it off as business expense just seems weird.
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Post by weston2 on Jul 2, 2021 7:44:01 GMT -5
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Post by gymrat67 on Jul 2, 2021 13:11:17 GMT -5
Not sure if this answers your question, but see these two tweets from Rovell  Lawyers feeding frenzy. Is there any doubt that University - promulgated pre-emptive constraints such as these on their athletes' NIL rights will promptly give rise to a whole new wave of NIL class action lawsuits against the NCAA and the Universities ? |
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Post by GlitterBro #2 on Jul 7, 2021 16:31:21 GMT -5
Cameo has jumped into the NIL pool and is an interesting platform for college athletes to use. I can see the higher profile schools like Notre Dame football or Duke basketball having their players jump into this. www.cameo.com/browse/athletes/ncaaColin Gillespie is in here for $40 a cameo. |
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Post by weston2 on Jul 8, 2021 11:07:24 GMT -5
Cameo has jumped into the NIL pool and is an interesting platform for college athletes to use. I can see the higher profile schools like Notre Dame football or Duke basketball having their players jump into this. www.cameo.com/browse/athletes/ncaaColin Gillespie is in here for $40 a cameo. Between playing ball, going to class (??), and making money, the old student-athlete will be the equivalent of a UFO on campus. Will there be new guideline regarding their time........nah. This is going to be "_________" pick your response. Will they be comparing their portfolios, endorsements, or advisors in the lockeroom. Remember when LaS got in trouble for paying for performance, can a player now pay another player? |
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Post by gymrat67 on Sept 8, 2021 19:36:50 GMT -5
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Post by coachd on Sept 9, 2021 10:17:03 GMT -5
Cameo has jumped into the NIL pool and is an interesting platform for college athletes to use. I can see the higher profile schools like Notre Dame football or Duke basketball having their players jump into this. www.cameo.com/browse/athletes/ncaaColin Gillespie is in here for $40 a cameo. Saint Joe's coaching staff will pay you for a cameo! |
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Post by gymrat67 on Mar 30, 2023 14:46:26 GMT -5
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Post by gymrat67 on Mar 31, 2023 19:07:40 GMT -5
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Post by GlitterBro #2 on Apr 3, 2023 15:16:21 GMT -5
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Post by gymrat67 on Apr 13, 2023 15:44:07 GMT -5
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Post by gymrat67 on Sept 28, 2023 20:43:05 GMT -5
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Post by weston2 on Sept 29, 2023 7:47:38 GMT -5
This is crazy. As if colleges need this type of publicity....however, the students/professors don't really care. Entertainment division rules. |
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Post by diehardexplorer on Sept 29, 2023 8:31:02 GMT -5
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Post by GlitterBro #2 on Sept 29, 2023 12:43:46 GMT -5
I hate that it is turning college sports into professional sports...and players at bigger state schools are getting even more. You just can't compete with that. If a kid at a La Salle or other mid major has a breakout year...odds are they will jump to get paid. I get jumping early for the pros, but this isn't what college sports should be. I think 5 years from now we won't even recognize it. There will be the high paying schools sucked into a few mega conferences, and everyone else.
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Post by GlitterBro #2 on Sept 29, 2023 14:47:47 GMT -5
Hadn't realized the Hawks hired a GM of basketball like Villanova did until reading that article. It brings up a lot of good points about how to manage competing priorities with donors, and questioning whether one is better off donating to the collective to get better players, or to the bricks and mortar to get better facilities.
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Post by explorer88 on Sept 29, 2023 15:05:47 GMT -5
Hadn't realized the Hawks hired a GM of basketball like Villanova did until reading that article. It brings up a lot of good points about how to manage competing priorities with donors, and questioning whether one is better off donating to the collective to get better players, or to the bricks and mortar to get better facilities. Problem is they are doing both. This is unsustainable. At some point this will break down and major changes in every direction will need to be made. |
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